Tori Alascio

Project Coordinator

From the sidelines to the spreadsheet, Tori knows how to keep a team on track without missing a step.

Tori is a Charlotte, NC native who grew up around horses and still rides. She’s a graduate of Queens University of Charlotte, and before joining FourFront, she built her career in the sports industry, where she learned firsthand what it takes to keep a fast-moving operation organized, on schedule, and pointed toward a common goal. That experience translates directly into her work today, keeping projects on track, people aligned, and deadlines met.

Tori’s strengths lie in ownership and structure. She has a deep sense of responsibility that shows up in everything she does. When she commits to something, she follows through. Paired with a natural discipline for building order out of chaos, she thrives on turning a list of moving parts into a clear, dependable plan. Her analytical and strategic instincts mean she’s not just checking boxes, she’s thinking ahead, spotting what’s coming before it becomes a problem.

Making the jump from sports to digital marketing might look unusual on paper, but for Tori, the throughline is clear. Both worlds reward people who can stay calm under pressure, communicate clearly, and get things done. She brought that same competitive drive and work ethic with her, and she’s building a career at FourFront on it.

Outside of work, Tori is usually at the barn, she grew up riding and still rides often, or spending time with her family and her dog. She’s also always up for talking sports, whether she’s watching, playing, or just arguing about standings.

Project coordination, timeline and workflow management, and cross-team communication.

As a Project Coordinator at FourFront, Tori helps keep projects organized, on schedule, and aligned across teams. Her structured, detail-oriented approach ensures nothing slips through the cracks, and her sense of accountability means clients and teammates alike can count on her to follow through.

Tori is new to FourFront, but she’s already bringing the same discipline and drive that fueled her career in sports. Her ability to build order out of complexity, combined with her natural curiosity and forward-thinking mindset, positions her to grow quickly into a key part of the team, someone clients and colleagues can rely on to keep things moving in the right direction.

Tori Alascio smiling in front of a natural green background.
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