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Category: Web Analytics

Moz Queries
Web Analytics

Visits for SEO-related Queries to Moz & Search Engine Land

Updated: Apr 26, 2019 Using SERP (search engine results page) data collected over the last 13 months and the number of monthly searches for the keywords; “SEO”, “Search Engine Optimization, and “Search Engine Marketing”, we have prepared 2 charts showing the approximate number of visits to MOZ.com and SearchEngineland.com from

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Reddit Logo in Traffic
Web Analytics

Reddit Traffic Comparison

Updated: Apr 08, 2016 Also known as the “front page of the internet,” Reddit has become one of the more popular sites on the internet. A unique blend of news, information and social sharing, Reddit receives significant traffic among its users — but how does it stack up against other

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Internet Access Stats in the World

Updated: Mar 10, 2016 According to data published by Nielsen Online, The International Telecommunications Union and other reliable sources, approximately 3,366,261,156 people in the world were Internet users in November 2015. This accounts for approximately 47% of the world’s population and is an approximately 830% increase from the number of

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Web Analytics

Using the Hostname Filter for Accurate Google Analytics Data

This post features information for the current Google Analytics platform configuration, Universal Analytics. Check out our recently-published Google Analytics 4 Guide to learn more about the latest version of Google Analytics. Recently, I’ve come across an issue with my Google Analytics. Traffic numbers seemed unrealistically high, and there was one

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Bing Webmaster Tools vs Google Search Console

Updated: Apr 26, 2019 In this blog, we will be looking at account set up and some of the important features in Google Search Console (formerly Google Webmaster Tools) and Bing’s Webmaster Tools. So let’s dive straight in! Content Account Set–up Add & Verify Account Adding Sitemaps (Google vs Bing)

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How to Track Bing Ads Metrics in Google Analytics

Updated: Apr 24, 2015 Universal Event Tracking This post features information for the current Google Analytics platform configuration, Universal Analytics. Check out our recently-published Google Analytics 4 Guide to learn more about the latest version of Google Analytics. In October 2014, Bing Ads launched Universal Event Tracking (UET)–a tool to

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A Better Way to Analyze Bounce Rate

Updated: Apr 24, 2015 As an SEO I frequently find myself explaining analytic metrics and what they actually mean. One constant I have noticed with newer clients is their interest in and misunderstanding of the Bounce Rate metric. Another constant is the client’s uncertainty when I explain that the average

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