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Local Search Emulator

How To Check Google Search Results for Different Locations Do you need to test local search results remotely? Would you like to monitor and compare your Google search results from multiple places? If you are doing Local SEO, it is critical to have the ability to monitor Google search results

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Mockup of star ratings in a Google search result
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How to Get Star Aggregated Ratings in Google Search Results

In this post, you will learn: Benefits of Google Star ratings How to install star ratings schema code How to collect reviews Troubleshooting How to improve star ratings Note: Originally published in 2017, this post has been updated regularly with additional information, most recently in June 2022. Adding star ratings

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Reviewing Source Code on Multiple Monitors
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When to Use Subdomains and Subdirectories

The information architecture of your website plays a key role in how Google and other search engines are able to index your site’s content. In SEO, one of the ways we organize the information on a particular site is through URL structure. Subdomains and subdirectories are the most widely-used methods

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How to Track Bing Ads Metrics in Google Analytics

Updated: Apr 24, 2015 Universal Event Tracking This post features information for the current Google Analytics platform configuration, Universal Analytics. Check out our recently-published Google Analytics 4 Guide to learn more about the latest version of Google Analytics. In October 2014, Bing Ads launched Universal Event Tracking (UET)–a tool to

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