Services: SEO Audit
Is your website underperforming? Need more from your website? An SEO Audit can help identify why your website is underperforming and not driving the business that it should be. And identifying these issues is the most effective way to remediate issues pertaining to your website.
Our comprehensive SEO Audit looks at all aspects of your website, including its performance history, current rankings, technical SEO, on-page SEO, off-page SEO, and competitor landscape. Our SEO Audit services also include strategic recommendations to ensure your website is primed to drive traffic, conversions – and new business.
Our SEO Audit service is conducted by our team of SEO experts – not a robot. Regardless of your site size or your industry, our SEO team is equipped to analyze every nook and cranny of your website to uncover issues and find new opportunities. We also leverage proprietary tools for valuable insights that can be turned into actionable strategies to turbocharge your SEO strategy.
We've Audited Websites Hosted On Many Major Platforms
What is an SEO Audit?
An SEO Audit is the process of evaluating and assessing your website (or web properties) against accepted SEO (search engine optimization) standards and best practices. A holistic SEO Audit assesses your website across the key components of SEO:
- On-page SEO. On-page SEO refers to how well optimized your page(s) are optimized for target keywords being searched for by your target audience.
- Examples: Title Tags, Page Headers, Body Content
- Technical SEO. Technical SEO ensures Google (and other search engines) are able to “read” your website without any issues or interruptions.
- Examples: Broken links, Page speed
- Authority. Authority – heavily influenced by backlinks and linking domains and measured by metrics such as Domain Authority and Page Authority – analyzes how strong your brand and website are against competitors that have a strong SEO presence for your target keywords.
- Examples: Domain Authority, Page Authority, Topical Authority, Backlink Quantity + Strength
- User experience. Your website needs to be user-friendly, guiding users to the right pages and right actions at the right time.
Why Invest in an SEO Audit?
An investment in an SEO Audit is an investment in your digital marketing strategy.
An SEO Audit helps to identify underlying issues on your website and find new opportunities to grow your website traffic, leads and sales — and ultimately, grow your business.
A successful SEO Audit provides a roadmap for your website to improve:
- Organic traffic coming to your website
- Click-through rate for target keywords
- Meaningful conversions on your website
When investing in an SEO audit, it’s important to get the job done right. This means working with experienced SEO experts who know where to look, what to look for, and where to find the opportunities that will put your website and digital marketing strategy on the right track.
Our SEO Audit Components
Our SEO Audit takes a holistic approach to the audit process, analyzing every important aspect of your website. Our SEO Audit process includes:
Understanding your site objectives > Site Performance Analysis > SEO Audit > SEO Strategy Roadmap + SEO Recommendations
We assess your website landing pages to ensure your key on-page elements are optimized for target keywords.
We make sure users and search engines alike are able to load your landing pages quickly and without interruption.
USER EXPERIENCE AUDIT
We look for ways to improve the usability of your website to ensure users are able to find what they want and when they want it.
WEBSITE + BRAND AUTHORITY AUDIT
We analyze how strong your brand is on the web – and how to leverage your brand authority into more website conversions.
SEO OPPORTUNITY ANALYSIS
We discover “quick-win” opportunities to improve your website landing pages to start seeing results quickly.
COMPETITOR SEO ANALYSIS
We analyze your competitors to find how they’re reaching your target audience – and to find gaps and opportunities for you in the process.
FREQUENTLY ASKED QUESTIONS
How do I know if my site needs an SEO audit?
Every website needs an SEO Audit. SEO Audits ensure that your website is ready to start growing traffic and new customers for your business.
How do I get started with an SEO audit?
Easy! You can reach out to our team of SEO experts to being your SEO Audit service with FourFront as soon as you’re ready. You can contact our SEO team today.
How does an SEO audit service differ from an SEO audit tool?
An SEO Audit tool is vastly different than an SEO Audit service. SEO audit tools diagnose without any context and are often limited in scope. Our comprehensive SEO Audit looks at every aspect of your website that impacts its performance. Our SEO Audit is also conducted by our team of SEO experts, who are able to analyze how your website is working – and what needs to be done to start producing results.
What kind of access do you need to complete an SEO audit?
We only require very limited access to conduct our SEO Audit. Our SEO Audit begins by understanding the current performance of your website, which requires read-only access to your website analytics (like Google Analytics and Google Search Console). If desired, we can also analyze lead/conversion/sales data that comes from your CRM.
What are the next steps after an SEO audit?
Our SEO Audit is not designed to only find issues with your website – it’s to create a roadmap for your SEO and digital marketing strategy. Once the SEO Audit is completed, we’ll present our findings to your team and recommendations to improve your digital presence in the months to come.