Ben Swofford: Product & UX Strategist
Ben is at his best when creating user-friendly digital solutions or learning something new (fortunately, these two things often go hand in hand).
Ben’s problem-solving approach is a blend of analysis and creativity. He loves to analyze the details of a given situation, and use UX or design-thinking approaches to identify relationships and opportunities to create solutions that work for all stakeholders.
At FourFront, Ben is always learning something new. This has often led to spearheading impactful projects such as Idea Factory, an internal forum to promote innovation, and Team Productivity Meetings, which have fostered a strong work culture while generating fresh ideas to improve the team. Ben has also spent several years leading the pro bono relationship with locally-based nonprofit Rise First, and even joined their advisory board in 2023. Currently, he is working on UX and product development strategies for new service offerings.
Ben has a passion for connecting with the community and facilitating connections between people of similar interests. He previously served on the board of PhillyCHI, a local UX community group, and believes that authentic, non-transactional networking can be a beautiful thing!
When not working, Ben loves traveling and exploring new cultures with his wife, Ramune. He enjoys films, books, coffee, brushing his cat, and slowly learning to garden at his community garden plot.
Specializes in UX design and product strategy, MS in User Experience & Interaction Design, skilled in creating strategic UX frameworks and conducting user research to inform product development.
Ben is integral to shaping the user experience and product strategy at FourFront. Leveraging his advanced degree in User Experience & Interaction Design, Ben applies rigorous research and design principles to enhance product usability and customer satisfaction. His work involves deeply understanding user needs, mapping out user journeys, and collaborating closely with development teams to ensure that the end products align perfectly with user expectations and business goals.
Ben’s approach to UX and product design has led to the successful launch and refinement of digital products that stand out for their intuitive design and user-centric functionality. His expertise not only drives product innovations but also contributes to creating engaging user experiences that promote brand loyalty and business growth. Through his leadership, Ben has instilled a culture of continuous improvement and user-focused design at FourFront, significantly impacting the company’s ability to deliver superior digital solutions.