Ben Swofford: UX Specialist
Ben makes his mark by using creative problem solving to create user-friendly digital strategies.
Ben’s background revolves around design thinking and an insatiable appetite for learning new skills. That love of learning led to earning a Master’s degree in UX (User Experience Design) from Jefferson University in 2019. He previously earned a Bachelor’s degree in Architecture at Miami University (the one in Ohio) before starting a career focused on his talents in digital media, technology, and creative collaboration. This has included creating successful online strategies for teams ranging from regional small businesses to national healthcare brands.
Since joining the FourFront team in 2016 with a hunger to hone his skills in SEO, Ben has focused on optimizing each stage of the customer journey by identifying specific user needs and the best opportunities for clients to meet them. He is also using his UX knowledge to improve internal efficiencies through ongoing front-end redesigns of FourFront’s suite of proprietary tools.
Articles Written by Ben
Updated: Dec 03, 2019 In December 2018, FourFront started providing free SEO services to Rise First, a nonprofit dedicated to serving first-generation, low-income (FGLI) college students. In the first year
Note: Originally published in 2017, this post was updated in 2019 with additional information. Showcasing great 5-star ratings and reviews in your website’s search results is a great way to
Updated: Apr 26, 2019 Content marketing professionals routinely miss important website search optimization steps. These on-page SEO mistakes can make a big difference in a site’s search rankings. As new