FourFront's Blog

Category: SEO

Define: SEO

Updated: Apr 26, 2019 This article intends to explain what SEO is from both a pure and practical standpoint. As a consumer of SEO services, the practical standpoint is most likely your goal; you may want to drive more sales or you may want more people to find your brand.

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Market Intelligence, Search Algorithms & SEO

Updated: Apr 26, 2019 With the advanced algorithms now being used by search engines to score the most relevant results for a given keyword, building search visibility requires well-researched strategy. It helps to think of the search results as a product of the Quality Assurance team for the search provider.

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How Hidden Content Impacts SEO

Updated: Apr 26, 2019 With so many ways of presenting content on a website, it’s important to know exactly how your presentation is going to affect your SEO. Ironically, one way of presenting content is through the use of “hidden” content. While content isn’t actually hidden, it may not be

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A Beginner’s Guide to Using Regular Expressions in SEO

Updated: Jun 03, 2019 When I first started out as an SEO, I had never heard of a Regular Expression. I’ve since learned that, while intimidating at first, RegEx are an invaluable tool and a little understanding of how they work goes a long way. What follows is a quick

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6 SEO Tips for your WordPress Site

Updated: Apr 28, 2017 Here’s a common scenario: You want to optimize your website for search, and you aren’t quite sure where to start. You read a few articles and after searching around for a bit, you end up finding the perfect WordPress plugin to handle your new SEO (Search

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How to Recover from a Google Manual Action Penalty

Updated: Jun 03, 2019 If your site has been assessed a Google manual action penalty for unnatural links to your site, the only way to have the penalty lifted is the submission of a successful Reconsideration Request. In this article, I’ll touch briefly on the steps leading up to the

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Image Optimization for SEO

Updated: Apr 26, 2019 Using images on your website enhances user experience, and if done correctly, can also be a great way to increase search traffic to your site.  Image optimization is an important SEO practice that can help search engines find and correctly index your site, producing listings of

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Creating Shadow Borders with Curved CSS Box Shadows

Updated: May 04, 2015 This is a series of examples demonstrating a pure CSS technique for creating border shadows and dividers by utilizing curved CSS box shadows, the :before and :after pseudo-elements, and border radius. It also includes a method for creating a box shadow on just the top, bottom, or

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